AGENCY PRICING ARCHITECTURE

The $1,500/mo AEO Retainer Playbook.

How to package, price, and sell ongoing Answer Engine Optimization to existing and new agency clients at 94%+ gross margins.

Query Answered: "How to price and package AEO retainers for clients"
The Agency Dialect Consensus

The most effective agency pricing model for AEO is a two-phase commercial structure: a $1,500 one-time 'Sovereign Calibration Sprint' (covering entity disambiguation, canonical /llms.txt, and Schema @graph synthesis), followed by an ongoing $1,500 to $2,500/month 'Model Drift & Citation Protection Retainer'. Because Relayeo wholesale costs start at ~$49/client slot on partner tiers, your agency captures over 94% gross margin while delivering automated monthly proof-of-work.

Tactical Execution Framework

What Your Agency Actually Delivers

STEP 01

Phase 1: The Sovereign Calibration Sprint ($1,500 Setup)

30-day initial deployment. Fixes missing Schema MedicalSpecialty / SoftwareApplication nodes, generates canonical manifests, and establishes baseline multi-LLM citation share.

Complete Machine Authority Architecture
STEP 02

Phase 2: Ongoing Citation Defense Retainer ($1,500/mo)

Continuous monitoring against Perplexity Sonar updates, ChatGPT Search crawler changes, and competitor prompt displacement attempts.

Monthly Proof-of-Work Telemetry & Model Drift Fixes
STEP 03

The Enterprise Citation Monopoly ($3,500/mo)

For high-ticket clients (SaaS, Healthcare, Legal) who require 100% citation monopoly and competitor lockout across 50+ high-intent buyer prompts.

Bi-weekly vector calibration + dedicated SLA
Unit Economics Breakdown

Agency Retainer Math & Cash Margins

Client Retainer Fee
$1,500/mo

Standard market price for ongoing AI citation surveillance

Your Relayeo Cost
~$49/mo

Effective per-client cost on Growth Partner Plan

Agency Net Margin
96.7%

$1,451/mo gross cash profit per client retained

Interactive In-Context Diagnostic

Test your client's current baseline citation score below to price their retainer.

Run a live multi-model citation audit to see competitor displacement in real time.

Live AI Citation Comparison

What AI Engines Actually See

Query: "Find enterprise workflow platforms with SOC2 under $50/user"
Uncalibrated WebsiteINELIGIBLE
Evidence: Unstructured HTML & Client-Side JavaScript
Simulated Agent Evaluation (RAG Tokenizer & Schema Parser):"Inspected website HTML. Pricing tiers, compliance specs, and services are trapped in unrendered client scripts. Missing canonical /llms.txt and entity schema. Skipping company to prevent hallucinating unverified claims."
Status: Machine-Invisible • Dropped by Citation Engines
Test your own business domain live in 5 seconds:
Relayeo Wholesale Partner

Ready to onboard your first 3 retainer clients?

Unlock 5 client vaults for \$249 one-time or 15 client vaults for \$499 one-time. 100% one-time license with zero recurring software fees.

Agency Knowledge Base

Explore More Agency Playbooks